Trademark applications (and registrations) provide you with resources to protect your business and investment; in fact they will become your most dear business asset. There is a very common misconception that registering a company, purchasing the names and registering for tax purposes provides you along with legal rights to protect your brand. This just isn’t the case; only an authorized trademark can provide you with the legal backing to secure your venture and its future surgical treatments.
Questions often arise whether to register a hallmark. The simple answer is that it is imperative, providing the only form of protection that gives exclusive legal rights to utilize the company Trademark Reply Filing Online India for the specific goods and services, both in the offline and online environments; affording the business the capability to stop others from with the golf irons brand and potentially damaging the reputation of the business.
In respect to a trademark application, numerous aspects surrounding the brand and image of the company can be protected. Such as logos, phrases, taglines, colours, fonts and images. Furthermore, trademarks are registered for particular goods and servicing. The inclusion of a written description of the business’ offerings provides the legal specifics of insurance coverage. It is important that the range of goods and/or services that business produces is correctly classified into one of the 45 separate categories in the market.
It is important to spotlight that trademark applications are country specific. For instance, this means that assuming you have a trademarked business in New Zealand that currently is trading, or is proposing to trade, in Australia you should protect organization and business conception australia wide too. Having rights into the brand, logo and product offerings in New Zealand does not mean that there are the same rights in Australia; a separate trademark application must be keyed in.
The process of a trademark application in both mentioned countries is very similar; however, there are longer confirmation times when applying for an Australian based trademark. The trademark application process in both countries are registered on a ‘first to file’ basis, which means that if another business or individual files a trademark application prior to your own, then they may gain the legal rights to be able to the trademark. Once a questionnaire is received, the trademarks office examined the application, searching for any potential issues in the application itself. It is then advertised for what is termed an ‘opposition period’, which enables other to lodge a complaint or objection re the task. However, objections are rare and the majority of trademark applications progress straight through to registration. The actual trademark registration is approved, the business will receive certification and approval staying the exclusive user among the specified trademark for the range of goods and services sent applications for under the application.